DavonHoward TheGraphicDesigner:  Projects , Praxis , About


Branding

The Motor Company

The Motor Company is an NYC-based theatre company dedicated to producing work that is accessible, community-oriented, and heightens NYC residents’ relationship to their city. They work closely with municipality and community leaders to produce projects in unexpected—but narratively integral—spaces(community gardens, parks, bars, and laudromats, to name a few) within the five boroughs.

I worked closely with members of the board of directors to update their branding, paying close attention to preserving the spirit of “travel-in-conquest” they’d found in the original logo.







         


 ©2024